Advances in CPUs, GPUs, SSDs, network connectivity devices and many other components have driven demand for high-end, high price-point systems in recent years. As categories such as high-performance computing, virtualisation, gaming and professional PC systems have emerged and grown, components are increasingly being sold as upgrades to existing hardware, and have become a major IT category in their own right.

CONTEXT analytics track the weekly evolution of sales into your channel down to SKU and specification level, enabling you to monitor channel anomalies and maximise the competitive performance of your standalone components and embedded-system configurations.


  • Processors
  • Memory modules
  • Solid State Drives
  • Hard Disk Drives
  • Graphic
  • Controllers and HBAs
  • NICs
  • Power Supplies

Services & Solutions_2.0

Services & Solutions

  • Market Intelligence

    Track units, sales, revenues and pricing at all stages of the supply chain

  • Business Analytics

    Set targets, take action and measure results with KPIs covering all the drivers of your marketing mix


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