London, 15 October 2024 – Second–quarter results for
global 3D printer system shipments mirrored the trend from Q1, with
year–on–year (YoY) declines in the INDUSTRIAL, MIDRANGE, and
PROFESSIONAL price segments, while ENTRY–LEVEL devices continued their
explosive growth, according to latest insights by global market
intelligence firm CONTEXT.
The INDUSTRIAL sector continued to struggle with
weak global shipments of polymer systems, particularly polymer vat
photopolymerization systems. As in Q1 2024, metal systems performed
better, with China’s domestic metal powder bed fusion (PBF) shipments
standing out as a bright spot, growing 7% year–on–year.
The latest insights into global 3D printer system
shipments highlight very different trends at the high–end and the
low–ends of the hardware market. The slow–down in new equipment
shipments in the all–important INDUSTRIAL segment has allowed
companies which focus in that space – particularly Western companies –
to take a step back to look at their own financial health with many
then moving forward with long–coming consolidation. Conversely, the
continued acceleration of the consumer–centric ENTRY–LEVEL has allowed
companies which focus on this segment to thrive in the moment.
Three key developments marked Q2 2024:
- The INDUSTRIAL segment saw a deeper decline, with
shipments dropping –25% year–on–year, marking the fourth
consecutive quarter of decline.
- The PROFESSIONAL
segment showed improvement, largely driven by a successful new
product launch from Formlabs.
- The ENTRY–LEVEL price
class experienced even more robust growth, with shipments
soaring 65%.
The 7% year–on–year increase in global 3D printer
revenues for the quarter was driven entirely by the surge in
ENTRY–LEVEL shipments, with revenues 58% higher than in Q2 2023.
Revenues in all other segments declined compared to the previous year,
with the sharpest drop in the PROFESSIONAL segment (down –21%), though
the –17% decline in INDUSTRIAL printer revenues is the most
concerning. ENTRY–LEVEL printers accounted for 48% of global system
revenues during the quarter, surpassing INDUSTRIAL systems (38%) to
become the top–grossing price class.
INDUSTRIAL POLYMER SYSTEMS
The biggest challenge in this $100,000+ category,
where total shipments dropped –36% YoY, again came from low levels of
vat photopolymerisation shipments. These were down –47% in aggregate
with weak shipments both from Chinese vendors (market leader UnionTech
saw a notable YoY decline) as well as from Western Original Equipment
Manufacturers (OEMs). In particular, 3D Systems continues to struggle
as its top customer has been stymied by weak downstream demand as
inflation has shifted consumer spending away from cosmetic dental
procedures. UnionTech remained dominant in the global INDUSTRIAL vat
photopolymerization market, with 3D Systems leading in the West.
INDUSTRIAL METAL SYSTEMS
In Q2–24, –7% fewer INDUSTRIAL metal printing
systems were shipped across the globe than in the year before
although, on a trailing–twelve–month (TTM) basis, shipments were up
marginally (by 2%).
Powder Bed Fusion (PBF) remained the most popular
technology, accounting for 78% of metals units shipped and 85% of
metals revenues. This modality also represented the best–performing
category as shipments were essentially flat YoY (down only –1%) and
completely flat on a TTM basis. Nonetheless, a few OEMs, all from
China, saw exceptional shipment growth (31% for BLT, 29% for Eplus3D
and 54% for ZRapid Tech). In fact, Chinese vendors (mostly selling
domestically) accounted for 53% of all INDUSTRIAL metal PBF systems
shipped in the period but for only 32% of revenues. However, growth in
this region appears to be decelerating: just 5% more printers were
shipped from China in Q2–24 than in Q2–23 (compare this with 19%, 38%
and 45% YoY growth in the previous three quarters). BLT was the global
leader in INDUSTRIAL metal PBF system shipments with EOS again
enjoying the top spot in terms of revenues.
Western vendors saw YoY shipments of INDUSTRIAL
metal PBF machines improve slightly but they were still –2% down YoY.
There were improvements for some vendors – notably TRUMPF (shipments
up 22%) and Colibrium/GE Aerospace (35%) – while others experienced a
more challenging quarter. Nikon SLM Solutions shipped fewer printers
in the period but saw very strong YoY revenue growth (over 30%) as
end–market attention has largely shifted to their NXG systems and
shipments of these ultra–advanced systems continue to accelerate. Many
other vendors have introduced high–efficiency (large build volume and
high laser count) metal PBF systems in recent quarters, but only Nikon
SLM Solutions is shipping them in volume.
MIDRANGE SYSTEMS
MIDRANGE ($20,000–$100,000) 3D printer sales were
again down in Q2–24 with –6% fewer products shipped globally in Q2–24
than in the same period of the previous year. In this near–term
quarter, all modalities except vat photopolymerization were down. On a
TTM basis, all processes were down with –10% fewer products shipped
collectively in the category from Q3–23 to Q2–24 than from Q3–22 to
Q2–23. The previously accelerating polymer PBF market – mostly driven
by Formlabs in this price class – seems to have settled into a run
rate. Most of the vendors doing well in this space at the moment are
from China mainly selling domestically. Q2 shipments from Chinese
vendors were up 18% YoY while those from all others across the globe
were down –15%. All Western vendors in the top 10 saw shipments fall
while the opposite was true for the three Chinese vendors – UnionTech,
ZRapid Tech and Flashforge. UnionTech shipments were 12% higher than
in Q2–23 and Flashforge shipments rose a whopping 90%. Stratasys,
UnionTech and Formlabs were again the top 3 global vendors in the category.
PROFESSIONAL SYSTEMS
After several quarters of sizable YoY shipment
declines, shipments of printers in the PROFESSIONAL price class
($2,500–$20,000) were down only –10% YoY in Q2–24. This was mostly
thanks to a strong product transition by Formlabs. On a TTM basis,
shipments were still down significantly (–28%) with much of the demand
shifting to lower priced ENTRY–LEVEL products. UltiMaker and Formlabs
remained the top global vendors in this price class with UltiMaker
focused on material extrusion devices and Formlabs on vat
photopolymerisation products. This segment has historically favoured
FDM/FFF solutions with material extrusion shipments typically
outpacing vat photopolymerisation 65/35. This has changed over the
last year or so and the shipment rate was closer to 50/50 in the
second quarter of 2024. Shipments of material extrusion printers were
down –21% YoY but those of vat photopolymerisation products were up 6%.
ENTRY–LEVEL SYSTEMS
The low–end ENTRY–LEVEL category (<$2,500)
excelled again in Q2–24 with shipments up 34% sequentially, 65% YoY
and 41% on a TTM basis. Creality continued to crush the competition
with shipments up 64% YoY (and 45% for the full half year) accounting
for 47% of all printers shipped in the price class during the quarter.
Their growth rate was only bettered by Bambu Lab which again
registered triple–digit YoY shipment growth (up 336%) giving them 26%
of the global share. A total of 94% of shipments in this sub–$2,500
category were from the top 4 vendors – Creality, Bambu Lab, Anycubic
and Elegoo.
OUTLOOK
The second quarter of 2024 was difficult for many
Western companies – Stratasys, Velo3D and Markforged all announced
layoffs and others filed for bankruptcy. Long–expected major
consolidations in the region accelerated as Nano Dimension announced
acquisition plans for both Desktop Metal and Markforged. Even though
high interest rates continued to delay new CapEx spending, most OEMs
reported high levels of interest and engagement, however.
This suggests that INDUSTRIAL 3D printer
purchases are poised to see strong shipments once the cost of money
comes down, much in the same way that markets opened up immediately
post Covid. The aggressive half–point interest rate cut the US
Federal Reserve announced in September (its first cut in four years)
was welcome news for many in the industry who see it as a great
start and anticipate three to four such cuts by H2–25 that will
allow businesses to begin to significantly improve.
Based on this outlook, 2024 forecasts for the
crucial INDUSTRIAL price class have been downgraded, with recovery now
anticipated in the latter half of next year, according to CONTEXT.
Despite this, marginal growth is still expected in 2024, with unit
shipments projected to rise by 1% year–on–year and revenues by 6%,
driven primarily by domestic demand for metal PBF systems in China.
Short–term forecasts for the MIDRANGE and PROFESSIONAL segments have
also been lowered, with fewer printers expected to ship in 2024 than
in 2023. However, high single–digit to low double–digit growth is
predicted for 2025.
While China struggles with weaker than expected
GDP growth, Chinese vendors continue to do well both domestically
(in the metal PBF systems INDUSTRIAL category) and overseas (as
almost all ENTRY–LEVEL vendors are Chinese). Several Chinese OEMs
(some focused on the INDUSTRIAL sector and some on the ENTRY–LEVEL)
are set to go public and there is some concern that recent shipment
growth is the result of market pushes of product ahead of their
flotation. However, there is no regional or channel inventory
build–up and this suggests that all current demand is real demand.
Over the longer term, the INDUSTRIAL segment is
expected to grow the most – with a five–year forecast CAGR of 19% – as
the cost of capital lowers and as additive manufacturing is more and
more leveraged for volume serial production.